You can't beat that with a stick. This is one of the easiest opportunities you'll get to donate to charity without actually having to do anything.

Keith Jenkins, a UK sports writer for "Kentucky New Era" (yeah I've heard of it, what of it?), has pledged to donate 25 cents to cancer research for EVERY new follower on Twitter he gains in the month of October. So far he has about 163 followers, and I don't know how many are new but obviously it could be much, much more. Please follow him. Do it for charity.

FURTHERMORE, I've been in contact with him and seeing his paltry following of UK fans, I made a wager. If he gains 100 UL followers by the end of the month (that's Monday), he'll write a pro-UL piece on why we can win the championship this year. Do it for the Cards.

Please don't ask "how's he gonna know which are Cards and which are Cats". Honestly, he has 163 followers, a sudden influx of 100 followers (on a friendly wager, mind you) would be honored. Worst comes to worst he'll get 100 DMs from the Card representation or something. It's for a great cause, and if you have some disposable income and you're feeling generous, you could offer to match him.

@MrKeith_Jenkins . It's for the kids.

...And the adults.

And the Cards.